Amazon Denies Report Saying Freevee Is Shutting Down

Rexa Vella

Amazon Denies Report Saying Freevee Is Shutting Down

Freevee isn’t going away, Amazon says.

With Amazon’s Prime Video launch of ads by default last month, rumors and speculation have heated up that the tech giant would no longer have a strategic need for Freevee — its free, ad-supported streaming service that is separate from Prime Video. A Feb. 21 report by Adweek, citing anonymous sources, said that Amazon will “sunset” Freevee, likely in the second quarter and possibly before the NewFronts in late April.

Asked for comment, Amazon said the Adweek report is inaccurate.

“There are no changes to Freevee,” the rep said in an email to Variety. “Amazon Freevee remains an important streaming offering providing both Prime and non-Prime customers thousands of hit movies, shows, and originals, all for free.”

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